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Then they began choosing whom they'd most like to date from a list of candidates sent to them, and as the service evolved, subsequent clients received lists of dating prospects weighted in favor of their theoretically preferred personality type.
And so Fisher had a mass experiment for her theories about personality and romantic attraction. But mainstream academics have been studying the effects of personality on romantic choice for decades, and all we have to show for it are two pieces of conventional—and diametrically opposed—-wisdom: "Opposites attract" and "Like attracts like." Fisher, however, has crunched the numbers and, as she tells me over lunch, she's got it all figured out.
There's no way anybody is going to get this perfect, and anybody who tells you they can is a fool.
But we can understand something about temperament—that's what I'm responsible for.
The Director, pumped up with testosterone, is aggressive, single-minded, analytical.
HF: invited me to their offices and asked me, "Why do you fall in love with one person rather than another? Nobody knows." We've known for a long time that you tend to fall in love with someone from your own socio-economic background, the same general level of intelligence, of good looks.They tend to be focused and tough, but can sometimes carry these traits too far and become single-minded and stubborn.Bill Gates, tough-minded and decisive, is an example of a Director according to Fisher.In Fisher's last book, Why We Love (2004), she broadly sketched out the influence of these molecules on our romantic lives. The Explorer, defined by high dopamine activity, is adventurous, novelty-seeking, creative.The Builder, with high serotonin activity, is cautious, conventional, managerial.